Step by step how to change app name in Google play console
Discover the step-by-step process of renaming your app in Google Play Console to align with your branding strategy and improve app visibility.
July 05, 2023.
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| how to change app name in Google play console |
1. Assessing the Need for App Name Change
Evaluate the reasons behind changing your app name, considering branding updates, market trends, user feedback, and app performance.
2. Researching App Name Availability
Learn how to research the availability of the new app name and ensure it complies with Google Play's guidelines and trademark regulations.
3. Updating the App Manifest
Modify the app manifest file to reflect the new app name, ensuring consistency across all relevant elements.
4. Preparing App Assets
Update the app logo, screenshots, and promotional materials to align with the new app name and maintain a cohesive brand identity.
5. Updating Google Play Store Listing
Modify the app's store listing, including the title, short description, full description, and keywords, to accurately represent the new app name.
You may also like this article: Google play store listing experiments Boost Your App's Visibility and Conversions
6. Managing App Updates
Plan and communicate the app name change to your existing users, ensuring a smooth transition and minimizing any potential disruption.
7. Submitting the App Name Change
Follow the step-by-step process of submitting the app name change request in Google Play Console and comply with any additional requirements or documentation.
8. Review and Approval Process
Understand the review and approval process by Google Play, including any potential delays or rejections, and ensure compliance with their policies.
9. Communicating the Change to Users
Effectively communicate the app name change to your users through release notes, in-app notifications, and other channels to avoid confusion and maintain trust.
10. Monitoring and Marketing the App
Monitor the impact of the app name change on app performance and user engagement, and adapt your marketing strategies to ensure continued growth and success.
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